In the ever-evolving world of digital marketing, one thing remains constant: businesses need to be visible online to thrive. If your website isn’t showing up in search results, you’re missing out on valuable opportunities. That’s where our guaranteed search engine...
Web Design & Marketing Blog Topics
SEO Services Massachusets
by Joshua Parker | Google, Google Adwords, SEO
In today’s competitive digital landscape, having a website is not enough. Your potential customers need to find you online, and that’s where SEO services in Massachusetts come into play. At Baystate Marketing, we specialize in helping local businesses grow by...
Google Ads Campaign Management: Experts vs. Business Owners – What’s Best for Your Business Growth?
by Josh Richards | Google, Google Adwords
In the ever-evolving world of digital marketing, one thing remains constant: businesses need to be visible online to thrive. If your website isn’t showing up in search results, you’re missing out on valuable opportunities. That’s where our guaranteed search engine...
Google Adwords Campaign Management
by Joshua Parker | Google, Google Adwords
When it comes to online advertising, running a Google Adwords campaign is one of the most effective ways to reach potential customers. But managing these campaigns successfully takes more than just setting a budget and letting the ads run. Whether you're a small...
Google’s Policy Update on Sensitive Events: Essential Information for Advertisers
Google Ads Search Certification
by Joshua Parker | Certifications, Google, Google Adwords, News & Events, Pay Per Click (PPC)
We want to make sure that we are up to date with the best techniques for managing a campaign and using Google Ads. In order to do this, we recently received our certification for Google Ads Search campaigns. This allows us to not only keep up with the latest changes...
PPC and How to Make it Work for You!
by Joshua Parker | Facebook Ads, Google Adwords, Marketing 101, Pay Per Click (PPC)
What is PPC? PPC stands for pay-per-click, and it refers to the amount that an advertiser pays every time someone clicks on one of their ads. When it comes to driving traffic to your site, PPC is often one of the most effective tools at your disposal. That being said,...